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Protect Yourself Buying Diamonds Online


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A diamond ring is a significant purchase to be making online and although the price is often cheaper than buying from a bricks and mortar store, there are risks involved, too. While there are risks, purchasing diamonds online without problems is possible and in fact, is becoming increasingly commonplace.

There are a few advantages to buying diamond rings online. The first is the fact that the price is generally cheaper than a store because the overheads are fewer. The second is that there is a far greater range of diamond rings to choose from and thirdly, the convenience of simply clicking from store to store beats trudging from shop to shop hands down.

But there are risks involved with buying online, particularly if you're not a regular purchaser, as is the case with many buyers of diamond rings.

Before beginning the process of buying a diamond ring either on-line or otherwise, it's a good idea to do some research first. Learn as much as you can about diamonds because it doesn't matter whether you inspect the diamonds in person or not, if you don't know what you're looking for there's no way you can protect yourself.

Knowledge of exactly what the 4 C's of diamonds are - cut color, clarity and carat - and what each of these terms means will be a good starting point. Give yourself a budget and, again through research, determine what you can reasonably expect to buy for the amount you've set aside. If you come across a diamond ring that falls significantly below what you've seen elsewhere, all else being equal, you have cause to be suspicious.

When you have found a diamond ring that suits your style and budget ask for a diamond grading report from an independent laboratory. A reputable jeweller will have no problem getting one done for you and, in fact, most should have the independent report already conducted on each of their diamonds.

To ensure that you are dealing with a reputable business look for a Better Business Bureau (BBB) logo on the site. You should also be able to access the BBB report to find out if there are any outstanding complaints about the way they have conducted their business.

Finally, it is highly recommended to use an escrow service when buying high-priced diamonds. The seller will send the diamond to the escrow service and you will send your payment, the escrow service will usually have the diamond appraised while it is holding it and then they will send you the diamond and the seller will receive your payment.

In short, you are parting with quite a sum of money when buying diamonds and you need to do everything possible to ensure that you will be getting what you pay for.

There's a lot to know about buying diamond rings, the more you read, the better you will be able to protect yourself.

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